Fleur The Agency X Milly Grace Jewellery
We’re so proud to be working with Milly Grace again on their SS22 ‘Best Sellers’ Campaign. Full of personality and positivity, this special campaign pays homage to their celebrated slogan “Enjoy The Little Things!”.
Injecting their SS22 content with warm, fresh and vibrant colours helps to strengthen brand awareness and inspire the Gen Z consumer. By increasing Milly Grace’s social media presence, we aim to grow the MG customer base and improve conversions.
Creative Direction, Photography, Editing and Styling by Fleur The Agency.
Enjoy The Little Things!
Content / Socials / Activation
Breathe in. Breathe Out. This campaign for Milly Grace salutes the brands playful nature and the liberating feeling of wearing your favourite #MG pieces. With consistency, our campaign will inspire a sense of trust, recognition and encourage Gen Z to unite as one with Milly Grace.
Exciting, engaging and responsive. The Fleur The Agency X Milly Grace ‘Gemstone Generator’ AR filter allows Gen Z fans to tap into Milly Grace’s newest collection ‘Healing Gemstones’ from wherever they are in the world.
As influencer @meganshortxx (39K) demonstrates, the playful and interactive filter strengthens the brands connection with new and existing audiences whilst helping to increase social exposure and website traffic.
Fleur The Agency 