20 of the Best Instagram Captions for Brands in 2022

Instagram is a visual-first social media platform. Not only does this include photos, videos, and Reels – but it also includes text. The captions you attach to your content should elevate the purpose of that content and ensure it stays at the forefront of the consumer’s mind.  Captions give you a chance to showcase yourContinue reading “20 of the Best Instagram Captions for Brands in 2022”

10 Top TikTok Trends to Try This Week

Want to be on top of your TikTok game? You’re found the right place.  Here are the hottest TikTok trends to implement into your social strategy for some killer content. Trend #1: Never Been My Thing Summary: One to film right away. Film yourself looking at the camera, using the text tool to write out aContinue reading “10 Top TikTok Trends to Try This Week”

Want To Go Viral on Instagram Reels? Here’s What You Need To Know. 

Reels have quickly become one of the hottest growth hacks on the platform – so here’s how to hack the algorithm.  The short-form Instagram video feature is helping more brands gain better audience engagement, greater brand awareness and increasing their chances of going viral on the app.  Gen Z love to interact with brands whoContinue reading “Want To Go Viral on Instagram Reels? Here’s What You Need To Know. “

How To Succeed With (Micro) Influencer Marketing

In our eyes, influencer marketing is genius – especially when it’s done right. Nano/micro influencers are small-scale personalities who promote brands and their products. They have between 1,000 to 100,000 followers, and more often than not, convert more sales than these larger content creators or celebrities.  So, why is this you may be wondering?  The honest answer –Continue reading “How To Succeed With (Micro) Influencer Marketing”

Why Your Brand Should Hop On The AR Bandwagon

If you’re a regular Instagram user, you’re bound to be familiar with Spark AR effects. Can you think of fun filters, such as “which x are you?” or changing the colour of your facial features? Yeah – that’s Spark AR.  The benefits of using these filters for your brand are boundless, and here’s why.  ForContinue reading “Why Your Brand Should Hop On The AR Bandwagon”

5 of The Hottest TikTok Trends To Take Advantage of Right Now

First things first, every Gen Z brand needs to understand TikTok in great detail to succeed on social.  What once started as a joke around for Gen Z pre-COVID-19 has quite literally transformed into a cultural phenomenon and a topic of daily conversation. So how can you jump on the TikTok train? Well, the answerContinue reading “5 of The Hottest TikTok Trends To Take Advantage of Right Now”